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CAPTRUST Market Update
In his quarterly reports, Mike Vogelzang, Chief Investment Officer at CAPTRUST, uses metaphors to explain complex financial concepts. I brought those metaphors to life.
October 2023
Working with animated graphics, I helped CAPTRUST's clients make sound investment decisions by translating Mike Vogelzang's financial metaphors into clear, engaging visual stories. The goal was to make quarterly market updates something people actually want to watch.
July 2024
I returned in 2024 under the direction of motion studio Poolbar, providing motion support on a second quarterly report. This time I also illustrated style frames and pitched them directly to the client, as well as animating many of the sequences.
